Skip to main content
CoachNow Academy 101

Everything you need to know to get started

Jarom Longhurst avatar
Written by Jarom Longhurst
Updated over a week ago

Welcome to CoachNow Academy! We're thrilled to have you on board.

CoachNow is the highest-rated coaching and analysis app in the world. Our "one-stop-shop" platform replaces disparate software with one simple solution, making it easier than ever to run your coaching business.

The videos in this article will give you a comprehensive top-down view of all the powerful features available today in CoachNow Academy.

Please set aside roughly 30 minutes to complete this onboarding. To get the most out of the experience, we recommend following along with the videos in your CoachNow account. Simply open up a second tab your browser and log in to your CoachNow account at https://app.coachnow.io.

If you have any questions about the platform, or prefer to be onboarded with a member of our team, you can book a free onboarding demo at this link.


TABLE OF CONTENTS

This article will cover each of the following categories. You can click any of the links below to jump directly to the sections most relevant to you:


Welcome to CoachNow Academy - High-Level Overview and Platform Layout

Video Summary:

CoachNow has been a leader in coaching communication for over 10 years, and CoachNow Academy takes things to the next level. It’s more than just messaging and video analysis—it now includes scheduling, billing, and integrations, making it an all-in-one coaching solution.

This guide walks you through the essential steps to set up your CoachNow Academy account:


1. Set Up Your Coach Profile

Your Coach Profile is what athletes see when they connect with you. To set it up:

  1. Go to Account Settings

    • On the web: Click the three dots in the top right corner → Account Settings

    • On mobile: Tap the profile icon → Account Settings

  2. Why This Matters

    • If you use Stripe Connect for billing, your profile is where athletes will purchase packages or subscriptions.

    • Add links to your website or social media to ensure your profile isn’t blank when athletes visit it.


2. Adjust Admin Settings

  1. Enter Facility Details – Ensure your facility name and address are correct.

  2. Sync with Golf Genius (if applicable) – We can help sync your Tournament Management roster into your CoachNow calendar for easier scheduling.

3. Set Up Scheduling and Branding

  • Public Booking Links – If you want athletes to book sessions with you, copy your scheduling link and add it to your website or email.

  • Email Branding – Upload your logo so it appears in booking confirmations.

4. Manage User Roles

CoachNow allows you to assign different roles to team members:

  • Coach – Can coach but not manage users.

  • Admin Coach – Can coach and manage people.

  • Scheduler – Can only manage the calendar.

  • Admin – Can manage users but doesn’t have coaching tools.

Review your settings to ensure each team member has the right permissions.

Next Steps

Now that your account is set up, the next step is configuring your calendar so athletes can book sessions. Watch the next video to learn how.



Session Scheduling & Calendar Settings

Video Summary:

Once your Coach Profile and Admin Settings are in place, the next step is setting up your calendar.

Calendar Overview

Your CoachNow calendar helps you manage private sessions, external calendar integrations, and programs. Different event types are color-coded for easy reference.

Booking Options

To allow athletes to book sessions, you need to create booking options that clearly describe what you offer. Instead of vague labels like “One Hour,” use specific names that reflect the session’s purpose. Well-defined booking options help athletes choose the right service.

Availability and Scheduling Controls

You can set availability windows for when you’re open for bookings. If you coach seasonally, you can create secondary calendars and switch between them as needed. Scheduling controls include:

  • Sequential sessions (back-to-back bookings)

  • Top-of-the-hour sessions

  • Booking cutoffs and cancellation policies

  • Automatic reminders for upcoming sessions

Calendar Integrations

CoachNow allows you to sync with external calendars, blocking out times when you’re unavailable. You can also share your booking link on your website or in emails so athletes can book sessions directly.

Managing Bookings

Coaches and admins can book sessions for athletes, add new athletes during scheduling, and control team-wide availability. The facility calendar provides an overview of all coaches’ schedules and allows schedulers to manage bookings across the team.

Mobile Access

Your calendar is fully accessible from the CoachNow mobile app. You can book sessions, view availability, and adjust settings directly from your phone.

Next Steps

The next video will cover Programs, which allow you to create and manage group sessions, drop-in clinics, and recurring training series.


Billing and Payments Through Stripe Connect

Video Summary:

Billing in CoachNow allows you to offer packages, subscriptions, and hybrid coaching options. If you don’t already have a Stripe account, you’ll need to set one up or connect an existing account.

Managing Payments

Once connected, you can create and manage coaching offerings. At this stage, customer access is managed manually, but future updates will integrate billing with booking options and session tracking.

Customer Experience

When an athlete purchases an offering, they automatically receive an invoice. You can check payment status and manage transactions through Stripe’s reporting tools.

Learn More

For detailed instructions, refer to our dedicated billing support article. As new features roll out, we’ll continue updating you on improvements to automate and streamline payments.


Communication & Video Analysis Features

Video Summary:

CoachNow’s communication system is built around Spaces, Groups, and Lists, ensuring clear and organized interactions between coaches, athletes, and other stakeholders.

Spaces: One-on-One Communication

A Space is where all communication and video analysis for an athlete happens. It serves as their training history, containing everything shared over time, including posts, videos, notes, and feedback. Spaces support collaboration—other coaches, parents, or mentors can be added to provide a complete support system.

Athletes and coaches can both post in Spaces, creating a two-way conversation that fosters accountability and shared understanding. Spaces remain active indefinitely, making it easy to track an athlete’s development over time.

Groups: One-to-Many Communication

Groups are used when content is relevant to multiple athletes. Unlike Spaces, Groups can be structured for collaboration or read-only content. Coaches can control posting and interaction settings, making Groups ideal for:

  • Skill-based training groups (e.g., a putting-focused group)

  • Online coaching programs

  • Exclusive content and learning resources

Lists: Organized Messaging

Lists allow you to send the same message to multiple athletes privately. When posting to a List, each athlete sees the message in their own Space without knowing who else received it. This is useful for:

  • Sending personalized program offers

  • Organizing training cohorts

  • Managing communication with specific athlete groups

Video Analysis Tools

CoachNow’s built-in analysis tools streamline feedback. Coaches can:

  • Use drawing tools to highlight key movement patterns

  • Record voiceovers to explain concepts

  • Compare videos with side-by-side analysis

  • Utilize CoachCam to add personalized instruction

Next Steps

For more advanced communication strategies and video analysis techniques, check out this YouTube Tutorial. To view more on Spaces and Groups, check out this YouTube Tutorial.


Automation Tools

Video Summary:

Automation in CoachNow helps streamline communication, reduce repetitive tasks, and improve efficiency. Features like Lists, Scheduled Posts, and Templates allow you to pre-plan messaging and manage athlete engagement more effectively.

Lists for Bulk Actions

Lists allow you to mass message selected athletes without them knowing they’re part of a group. You can:

  • Add or remove athletes at any time

  • Select all athletes in one step for broad messaging

  • Bulk invite coaching staff to spaces

Lists integrate with scheduled posts, making it easy to automate outreach based on activity levels, engagement, or training cycles.

Scheduled Posts

Scheduling posts allows you to plan content in advance, whether for Spaces, Groups, or Lists. You can:

  • Set up a content calendar for athlete updates

  • Automate recurring check-ins and reminders

  • Adjust, reschedule, or delete upcoming posts as needed

Currently, scheduled posts are available on the web app, with mobile support coming soon.

Templates for Efficiency

Templates help pre-load content into Spaces or Groups, making onboarding and ongoing communication more structured. Examples include:

  • New Athlete Welcome Messages – Setting expectations and communication guidelines

  • Skill Development Resources – Pre-recorded drills or technique breakdowns

  • Structured Training Programs – Automated progress check-ins over weeks or months

Templates can be applied when creating a new space or group, or added to an existing space at any time.

Next Steps

Leveraging Lists, Scheduled Posts, and Templates can save time and create a more consistent athlete experience. More automation features are in development to further enhance workflows.


Client-Side View of the Platform

The athlete view in CoachNow is simplified and easy to navigate. Athletes have access to their Spaces, Coaches, Videos, and Recent Activity, mirroring the experience on both mobile and web.

Getting Started

Athletes receive an email invitation with a six-digit code. They simply:

  1. Download the CoachNow app

  2. Click "I was invited"

  3. Enter the code to access their account

Navigating Spaces and Booking Sessions

Athletes can:

  • Access multiple Spaces if they play different sports or work with multiple coaches

  • Post videos, notes, and questions just like a coach

  • Book private sessions or enroll in programs through the Bookings tab

Video Review and Analysis Tools

Athletes have access to basic video tools, including:

  • Slow-motion playback

  • Drawing tools for self-analysis

Coach Profile and Offerings

Your Coach Profile is where athletes see your available programs, subscriptions, and purchase options. Ensuring your profile is complete helps them easily find and sign up for your offerings.

Communication and Notifications

  • Athletes receive notifications when coaches post updates

  • Coaches get alerts when athletes engage in their Spaces

  • Parents or additional coaches can be added to an athlete’s Space for collaboration

Next Steps

If athletes have questions, they can use:

  • The widget on the website

  • The question mark icon in the app

CoachNow Academy continues to evolve with new features and updates. Stay connected for ongoing improvements.


Wrapping Up

We can't wait to see what you accomplish in CoachNow Academy. We have many exciting features in development - stay tuned for more updates.

If you have additional questions, please reach out to your sales person or schedule a one-on-one demo at this link.

Did this answer your question?